Lemonade

Director’s Cut

The Brief: Write over 100 different script variations to test in paid ads

Credits

Creative Director: Nuno Ferriera

Design Director: Devin Croda

Senior Copywriter: Nate Mayer

Graphic Designer: Joyce Woo

Illustrator: Emma Gilberg

Illustrator: Adam Koon

Animator: Roy Manor

Amazing Pets

The Brief: Encourage pet owners to do the one thing their amazing pets cannot

Pet Testimonials

The Brief: Adapt positive testimonials for paid ads